BOSTON, MA- Boston based private equity firm JMC Capital Partners (“JMC”) congratulates its platform company, Comark Corporation (“Comark”) for receiving the 2014 Award of Excellence for their “On The Go” Kiosk by the Digital Screenmedia Association. This follows a successful launch of the kiosks in Grand Central Station serving the New York City Metropolitan Transportation Authority (“NYC MTA”). Feedback from users and industry experts has been overwhelmingly positive during the initial roll out of 18 systems. Implementation of an additional 72 kiosks will occur over the next few months.
Partnering with Control Group and the MTA, “On The Go” kiosks provide commuters with simple subway directions, transfer information, service updates, alerts, and real-time countdown of train arrival.
The ruggedized kiosk is designed to handle temperature, humidity, vibration and other operating challenges associated with harsh subway environments. The touchscreen display is intuitive, user-friendly, and modeled to operate like a mobile device. The “On The Go” kiosks represent a new and unique outlet for advertising with multiple kiosks displaying advertisers’ content. Market reach extends to NYC MTA’s broad demographics of over 7 million daily riders.
Bottom line, Comark’s “On The Go” kiosks are helping to create a better travel experience for NYC MTA riders, allowing them to easily navigate to their destination while also offering advertisers a new platform to market their products and services.
Comark is the platform company serving JMC’s industrial computing and HMI segment. JMC uses a platform strategy focused on industrial companies, helping them grow and develop both organically and through acquisition. More information concerning JMC’s investment strategy, management team, and portfolio investments may be found at www.jmccp.com.